Adidas employees show how they make greatness happen.
We crossed borders and boundaries. We went to Adidas Group locations at the corners of the world. We had to reach deep inside our Brands. We searched for colleagues fresh out of school and twenty year veterans. And we asked a couple simple questions.
Why did you join?
What really keeps you here?
And what inspires you most about being here?
It gets down to that very core question, what is it like to work at the Adidas Group. And this is how we uncovered what we have and what the Adidas Group can offer.
Tony Cooke, HR Director at adidas, likens recruiting people to signing a new footballer. “Once we’ve recruiting people, we tell everyone about them; what they’ve done so far, where they’ve been and how much we’re looking forward to them coming and joining our team. They’re celebrated as a new signing for the squad.”